Branding Id is our specialty. Over 150 companies have trusted us to design or redefine their corporate identity. Our creative department promises excellent results and guarantees that your visibility will skyrocket to new levels by undertaking everything from A to Z.
01. Branding-Terminology
It is very common for there to be confusion around the terms Branding, Brand ID, logo even among professionals in the field. Let’s clear them up before we proceed.
What do we define as Branding?
To make it well remembered we will define Branding as the “Strategic Plan”. Let’s imagine it as the plan on which the construction of a new car model will be based, in our case the building of our own Brand ID.
Branding is therefore by definition intangible and aims to create thoughts, feelings and bonds in the consumer audience of a Brand. If in the above example the car was a TOYOTA, it should exude what has made it famous, RELIABLE cars. Accordingly for a MERCEDES it would be luxury and so on.
Branding is judged as successful only when it identifies Brands with values. In the end, that’s what the consumer buys. In our example everything is cars, but some buy luxury and others reliability.
Definition of Brand Id - Corporate identity
So if Branding is the values behind a Brand, the Corporate Identity are the stimuli that will be used to communicate these values to the Brand, such as e.g. shapes, colors, fonts, patterns, photos, videos, sounds and melodies.
Corporate Identity consists of a set of things. The most basic is the Brand logo, the colors, the fonts that characterize it, as well as how they are used, for example, on business cards, on the company page, in various publications/prints, advertisements, etc.
Our experienced team will help you develop your strategic plan and implement it. Just trust us!
02. Corporate Identity
Based entirely on strategic planning, our creative team will deal with everything that will make up the “image” of your business to your consumers.
- Find Business Name & domain name
- Finding strong slogans
- Logo Design
- Choosing the right shapes and colors
- Choosing the right fonts
03. Logo Design
In our logos we always try to highlight the core values of your Brand. We spend a lot of time understanding your principles and sketching them out. Our flexible packages are based on the number of unique proposals – approaches we will make you and you will definitely find the one that suits you.
04. Applications-Uses
Having created your logo we can use it in various applications. The most common ones are your business cards, brochures, corporate presentations, social media ads. There is no limit to what we can build for you. Just ask for it!
